Categories
Startups

11/ Meeting consumers at the intersection of fingertips and footfall

There is so much going on behind the scenes which are finally making you purchase something online or offline from a D2C brand. This is very interesting as we see more brands coming in the market and how they evolve over time. Not just we get the options to purchase but also the strategy they use to make their products a part of our lives is also something we will see evolving over time.

Categories
Productivity Startups

9/ Decision making, key roles & team

Thoughts around the key stakeholders in any product team or the people you need to build a great product. We will not talk about designations here but only the purpose.

Categories
Startups

Why are we not building practical products?

People spend so much time today on social media that it has become the entry point for the business today. People are investing so much effort just to get inside your feed, get your attention and land you up on their own landing pages. That makes sense.