Categories
B2B

The Whole Product concept

The concept helps you and your consumers to make sense of the product. It helps us realize that the core or the features of the product plays a partial role in closing any deal or becoming the choice of the customers, it’s mostly about the added advantages of the product…

Categories
B2B

Disruptive vs Sustaining Products

To create a product to solve a problem is a strategy. To actually build a product to solve a problem, we look for the target market and study its aspects like how big is the market, what is the type of market..