Categories
Startups

Why are we not building practical products?

People spend so much time today on social media that it has become the entry point for the business today. People are investing so much effort just to get inside your feed, get your attention and land you up on their own landing pages. That makes sense.

Categories
B2B

The Whole Product concept

The concept helps you and your consumers to make sense of the product. It helps us realize that the core or the features of the product plays a partial role in closing any deal or becoming the choice of the customers, it’s mostly about the added advantages of the product…

Categories
B2B

Disruptive vs Sustaining Products

To create a product to solve a problem is a strategy. To actually build a product to solve a problem, we look for the target market and study its aspects like how big is the market, what is the type of market..